Electrabel candle stop-motion production

This is insane and yet so cool. I'm glad the people doing it got paid (it's an ad apparently).

Stop-motion animation is so wonderful to consume and so mind-boggling to create. Amber Case tweeted about this one (link above, just do it), which took weeks, but here's a cool claymation she did recently with a family member in one day.

Anyone with a digital camera, tripod, and some time can make stop-motion now by sequencing photos using almost any modern computer, so that's pretty exciting. It's just a really fast slide show, technically, like a cartoon.