I. Commercial Overview A. Overview of Import Market Uganda boasts a rapidly growing economy with low, stable rates of inflation. The country imports most of the manufactured goods it consumes, but the Ugandan market is a small market. The population is 17 million people, and average income is extremely low. The main areas with potential for American manufacturers are agricultural processing equipment and participation in major infrastructure projects funded by multilateral development banks. B. Brief Synopsis of Commercial Environment Uganda has taken major strides to liberalize the economy, maintain low inflation and allow the economy to grow, which it has done at high rates since 1987. The government is privatizing parastatals, revising regulations to promote foreign investment and following IMF guidelines to restructure the economy. Major efforts are underway to restructure the main banks and strengthen Uganda's financial system. Donors provide significant assistance toward maintaining the economy. C. Host Country Business Attitude Toward the U.S. Host country attitudes toward the U.S. are favorable, as are business attitudes generally. However, Uganda has traditionally traded with nearby countries (East African countries such as Kenya) and with Europe, especially the United Kingdom. Imports are increasing from Japan, indicating an openness to new trading partners. American manufacturers wishing to export to Uganda, however, face a situation where buyers are comfortable with familiar trading partners and are concerned about the ability of American manufacturers to provide parts and service. D. Major Business Opportunities The best prospects for U.S. exporters are in the food processing industry and infrastructure projects funded by multilateral donors, especially fruit and vegetable processing, edible oil production equipment, grain milling equipment and cotton ginning equipment. Good investment opportunities exist in the food and dairy industries, wood and wood products industries, and building and construction. These are the areas that the Uganda Investment Authority targeted in their June, 1994 trade mission to the United States. E. Major Roadblocks to Doing Business The barriers to doing business in Uganda include problems with financing because of the weak financial sector, transportation costs and poor transportation infrastructure, and the fact that the economy is emerging from a history of government intervention and significant government mismanagement. Roadblocks particular to American companies are Uganda's traditional links to East Africa and the United Kingdom, and the fact that most development projects are funded by outside donors and many of the donors link their money to purchase from companies based in the donating country. F. Nature of Local and Third Country Competition Uganda's level of imports of manufactured goods is high, primarily because little is manufactured locally. Local competition is negligible. Trade relationships transcend sectoral barriers and are based primarily on traditional relationships with Europe (particularly the U.K.) and the Middle East, along with East Africa.